The Institutional Governance
of Secure Electronic Transactions
Abstract:
This research
started from an interest in explaining technical and institutional
change in the Visa/MasterCard Secure Electronic Transactions (SET)
system for secure credit card payments over the Internet. The SET
case is interesting because it already contains the mechanism to
enforce (payment) contracts across multiple jurisdictions necessary
for electronic commerce.
With the use of public key cryptography technologies in SET, a corresponding
set of changes in the institutional arrangements and working practices
is inevitable. The case study shows evidence of changing institutional
arrangements (e.g. new allocation of risk and new incentive schemes),
and anticipated changes in working practices (rather than routines,
since working practices is a more flexible operational concept denoting
how participants actually behaved disregarding the more formal institutions).
The aim of the research was to trace the changes in several areas
of SET, in particular:
1. the authentication/authorisation process;
2. the evidence and dispute resolution process; and
3. enforcement and chargeback process in order to compare and contrast
the explanations of technical and institutional change based on
the "rational explanation" of the New Institutional Economics,
and the "evolutionary explanation" of Evolutionary Economics.
The intuitive end target is an argument for the institution as the
unit of analysis, that institutions play a coordinating role in
technical change (i.e. people use institutions to coordinate amongst
themselves concerning a future state), and that the study of changes
in working practices could yield insight into the decline of "old
institutions" and the development of "new institutions".